5 things digital marketers should implement now

5 things digital marketers should implement now

  • Posted by Flydart
  • On January 1, 2015
  • 0 Comments

2014 is about to pass us by. There were so much that we have achieved and learned, yet there are also much more to expect in the new year. Looking forward to 2015, following are the top 5 things that we think every internet marketer should pay close attention to or implement as early as possible in early 2015 before missing out precious opportunities to run a head start.

 

5. Enhance mobile user experience. 

It seems like lacking mobile user experience hasn’t been a big deal to you in 2014, right? Think again. in August 2014, Google introduced its Mobile Analysis features in its Page Speed Insights Tool. The sign is on the wall that Google may soon take this into ranking considerations if it has not. If you have not checked your Mobile User Experience score, check now and fix them ASAP.

 

4. Monetize your mobile traffic.

It’s no secret that it’s not easy to monetize mobile traffic. Prior to 2014, you may still get by not paying a whole lot of attention on how to monetize mobile traffic. As mobile traffic continue to take center stage, how to monetize the mobile traffic is something you simply cannot pretend not seeing. There are various tricks and tips you can already follow to monetize your mobile traffic and you should implement them ASAP before you losing revenue. Frankly you are probably already losing out a good portion of them.

 

3. Same day delivery may change how people shop online.

Amazon Same Day Delivery is going to spread to more cities in U.S. and have an impact on Ecommerce players and probably benefit Amazon affiliates marketers. It hasn’t been a big game changer seems, but it’s definitely something for the marketers to keep in mind.

 

2. Social media marketing is a must. 

If you haven’t been very serious about social media marketing, 2015 is the year to get serious about it. Have you noticed there are more and more video content showing up on Facebook? You have to be more consistent and creative when it comes to advertising on Facebook. Do not just spend money and buy likes, think about conversion and viral content. Facebook is consistently testing new ways to promote advertised content, you should too. Have I mentioned there are more video content on Facebook?

 

1. Mobile traffic is taking over.

The date is finally there. From our own sites, mobile traffic is no longer just 30%, it’s already about 50%, (70%+ for some sites). It means so much to internet marketers. It means you should be testing your website on mobile device first, it means you should generate more revenue from your mobile device. Year 2015 is the year of mobile traffic, it’s a fact. If you haven’t paid the attention to mobile traffic it deserves, you have to do that now. It also means a lot to ranking, remember the mobile phone can only display top 3 search results.

Happy New Year 2015!

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